Northwest Women’s Fitness Receives the 2021 Annual MXM Locations of Excellence Award. Read the full story here.
#ThisGirlCan Campaign Encourages All Women To Get In Shape
Women have an exponentially harder time dealing with self image in comparison to men. The “ideal” women is almost always portrayed to be slim and much emphasis is placed on thinness. The truth is that all women should focus on getting healthy and active instead of focusing on an image. There is nothing wrong with having goals when exercise but remember that the main goal of exercise is to improve body health.
Women who have bodies that aren’t model thin are often left out when it comes to media representation but a new campaign started by Sport England has taken a different approach.
The #ThisGirlCan campaign is awesome simply because it shows regular women being active and exercising rigorously. Usually in television and advertisements we see women working out who have perfect athletic bodies but #ThisGirlCan shows that any woman (regardless of body type) has the ability get active. Our favorite quote from the video is “I jiggle therefore I am.” Check out the video below:
Read more about the campaign here
Women’s Fitness in Portland
Come by our fitness center if you are looking for a quality women’s gym in Portland. We offer various kinda of personal and group fitness classes so you are guaranteed to find something that works for you. Our trainers are experienced and are dedicated to helping all women improve their health.